
Introduction to Curve Leicester UK
Curve Leicester UK stands as a beacon of performing arts excellence in the heart of Leicester, East Midlands. Headquartered at Curve Theatre, Rutland Street, Leicester, LE1 1SB, this award-winning producing theatre has earned a stellar reputation for its innovative productions, community engagement, and commitment to diverse storytelling. Founded in 2008, Curve has rapidly become one of the UK’s most respected cultural institutions, attracting audiences from across the region and beyond.
As a leading Entertainment company in the public sector (arts council funded), Curve operates as a registered charity with an annual turnover of approximately £10–12 million and employs over 200 full-time, part-time, and freelance staff. Its influence extends far beyond Leicester, collaborating with national and international partners such as the National Theatre, West End producers, and broadcasters like the BBC. The theatre is known for its striking architectural design by Rafael Viñoly, featuring a 1,200-seat main stage and a 400-seat studio, as well as state-of-the-art production facilities.
Curve’s business model blends ticketed performances, education programmes, venue hire, and commercial ventures. Its reputation for producing large-scale musicals, contemporary drama, dance, and family shows has earned multiple Olivier Award nominations and a loyal patron base. The organization is driven by a mission to ‘be the most inspiring, creative and inclusive theatre company in the UK’, a vision that permeates every aspect of its operations. From its pioneering youth theatre to partnerships with local schools and universities, Curve is a vital cultural hub that fuels the creative economy of Leicester and the wider region.
This profile provides an exhaustive look at Curve Leicester UK’s corporate identity, workplace culture, and career opportunities, culminating in a detailed job listing for a Senior Production Manager. Whether you are a candidate seeking an exciting role or a business partner exploring collaborations, understanding Curve’s values, achievements, and strategic direction is essential.
Company History and Business Evolution
Curve Leicester UK opened its doors in November 2008, replacing the former Leicester Haymarket Theatre. The vision was to create a world-class producing theatre that would revitalise Leicester’s cultural landscape. The founding artistic director, Paul Kerryson, led the initial programming, focusing on accessible yet ambitious productions. The first season featured Me and My Girl and The Sound of Music, drawing record audiences.
In 2011, Curve launched its first in-house musical, The Color Purple, which later transferred to the Menier Chocolate Factory and earned critical acclaim. This marked the beginning of Curve’s reputation as a powerhouse of new musical theatre. Under the leadership of Chief Executive Fiona Allan (appointed 2014) and Artistic Director Nikolai Foster (since 2018), the theatre expanded its digital presence, launched a community outreach programme called ‘Curve Connect’, and secured major co-productions with venues like Sheffield Theatres and Chichester Festival Theatre.
A milestone came in 2016 when Curve was awarded ‘Theatre of the Year’ by The Stage Awards, a testament to its artistic and operational excellence. In 2019, the theatre underwent a £3 million refurbishment, upgrading its technical infrastructure and audience facilities. During the COVID-19 pandemic, Curve pivoted to digital content, streaming productions like Hey Diddle Diddle and hosting virtual workshops, maintaining its community connection.
Post-pandemic, Curve has seen a strong recovery, with 2023–2024 season reaching 95% of pre-pandemic audience levels. The theatre has also diversified its income streams through venue hire for corporate events, weddings, and film screenings. Notable recent productions include Bonnie & Clyde (2023), The Bodyguard (2024), and a groundbreaking adaptation of Little Women. Curve continues to invest in emerging artists through its associate artist programme and new writing initiatives.
The evolution of Curve underscores its resilience, adaptability, and commitment to artistic innovation. Today, it stands as a model for how regional theatres can thrive in a competitive entertainment landscape.
Curve Leicester UK at a Glance
- Full Name: Curve Theatre (operating as Curve Leicester UK)
- Headquarters: Rutland Street, Leicester, LE1 1SB, United Kingdom
- Founded: 2008 (opened 8 November 2008)
- Founder: Leicester City Council and original Haymarket Theatre Trust
- Chief Executive: Fiona Allan (since 2014)
- Artistic Director: Nikolai Foster (since 2018)
- Annual Revenue: Approximately £12 million (2023-2024)
- Number of Employees: ~200 permanent and regular casual staff, plus freelancers
- Industry: Entertainment – Performing Arts (Theatre, Musical, Dance, Opera)
- Awards: The Stage Award for Theatre of the Year (2016), Olivier Award nominations (multiple)
- Key Venues: Main Stage (1,200 seats), Studio (400 seats), Creative Learning Space
- Annual Attendance: Over 300,000 visitors per year
- Charity Number: 1120649
- Core Programmes: In-house productions, touring productions, youth theatre, education outreach
- Key Partnerships: National Theatre, BBC, Leicester City Council, De Montfort University, University of Leicester
- Digital Platforms: YouTube channel with performance excerpts, podcast series ‘Curve Conversations’
- Sustainability: Carbon neutral target by 2030; solar panels installed on roof
- Accessibility: BSL interpreted performances, audio described, dementia-friendly screenings
- Social Media Reach: Over 50,000 followers across Facebook, Twitter, Instagram, LinkedIn
- Funding Bodies: Arts Council England National Portfolio Organisation (NPO)
Mission, Vision, and Core Corporate Values
Mission: To be the most inspiring, creative, and inclusive theatre company in the UK, producing outstanding work that entertains, challenges, and enriches the lives of all who engage with us.
Vision: A world where everyone has access to transformative theatre experiences, where artists thrive, and where Leicester is recognised as a cultural powerhouse.
Core Values:
- Creativity: Bold, original, and risk-taking artistic choices that push boundaries.
- Inclusivity: A commitment to diversity on stage, backstage, and in the audience; actively removing barriers.
- Excellence: The highest production standards, from design to performance to customer service.
- Community: Deep roots in Leicester, fostering local talent and engaging with residents.
- Sustainability: Environmentally responsible operations and ethical practices.
- Wellbeing: A supportive, equitable workplace where staff and artists feel valued.
Business Strategy and Future Roadmap
Curve Leicester UK’s strategy rests on four pillars: Artistic Ambition, Audience Growth, Financial Resilience, and Environmental Responsibility. The theatre aims to produce a minimum of four major in-house shows per season, complemented by touring productions and community co-creations. A key initiative is ‘Curve Origins’, a programme to develop new musicals and plays by diverse writers, with staged readings and workshops leading to full productions.
To grow audiences, Curve is investing in digital marketing, CRM systems, and targeted outreach to underrepresented groups. A three-year ticketing technology upgrade will enable dynamic pricing and better data analytics. The theatre also plans to expand its venue hire business, targeting corporate clients for conferences and product launches.
Financially, Curve aims to increase non-ticket income to 40% of total revenue by 2026, through fundraising, commercial hires, and a new ‘Friends’ membership scheme. The endowment fund, launched in 2020, targets £5 million by 2030. On sustainability, Curve is implementing a Green Theatre Action Plan, including LED lighting, waste reduction, and a partnership with an eco-friendly supplier network.
The roadmap also includes capital projects: a refurbished backstage area, upgraded wardrobe and prop stores, and a new digital studio for streaming. Curve envisions becoming a Centre of Excellence for regional theatre training, partnering with universities to offer apprenticeships and vocational courses.
Products, Technologies, and Services
Curve Leicester UK offers a diverse range of products and services:
- Live Theatre Productions: Musicals, plays, dance, opera, and pantomime – both in-house and co-productions.
- Creative Learning: Workshops, schools programmes, youth theatre, and adult classes in acting, singing, and technical theatre.
- Venue Hire: Theatres, foyers, and function rooms available for corporate events, weddings, conferences, and film shoots.
- Digital Content: Livestreams, on-demand recordings, and podcasts (e.g., ‘Curve Conversations’).
- Hospitality: Café Bar (serving pre-show meals) and VIP experiences (meet the cast, backstage tours).
- Ticketing and Memberships: Season tickets, gift vouchers, and the ‘Curve Member’ benefits programme.
- Technical Services: Hire of lighting, sound, and AV equipment; production management consultancy.
- Community Outreach: Free tickets for local charities, dementia-friendly events, BSL-interpreted performances.
Technologically, Curve uses industry-leading systems: ETC lighting consoles, d&b audiotechnik sound systems, and a state-of-the-art counterweight flying system. The venue is fully equipped for live streaming with multiple cameras and a dedicated control room. Curve also employs a bespoke ticketing platform (Spektrix) and a cloud-based HR system (Breathe) for staff management.
Industries and Markets Served
Curve primarily serves the Entertainment and Performing Arts industries, but its reach extends to:
- Education: Schools, colleges, universities – through curriculum-linked workshops and career talks.
- Corporate: Companies seeking unique event spaces for client entertainment, conferences, and team-building.
- Tourism: Part of Leicester’s cultural tourism offer; visitors from across the UK and abroad.
- Charity and Community: Local charities, councils, and voluntary groups using theatre for fundraising and awareness.
- Media and Broadcasting: Co-productions with TV/film companies (e.g., BBC broadcasting a recorded performance).
Geographically, its core market is Leicestershire and the East Midlands, but touring productions reach national audiences. Digital streaming expands global access, particularly to UK expatriates and international theatre enthusiasts.
Leadership and Management Philosophy
Curve’s leadership team blends artistic vision with commercial acumen. Chief Executive Fiona Allan (formerly CEO of Birmingham Hippodrome) brings deep financial expertise and a track record of theatre transformation. Artistic Director Nikolai Foster is known for his innovative productions and commitment to new writing. The senior management team includes a Director of Finance, Director of Development, Director of Marketing, and Head of Production.
The management philosophy is based on distributed leadership – empowering department heads to make decisions, fostering open communication, and encouraging cross-departmental collaboration. Staff surveys consistently rate Curve highly for transparency and trust. The theatre has a ‘People Committee’ that reviews policies on inclusion, wellbeing, and professional development. Managers receive regular training in unconscious bias, mental health first aid, and inclusive recruitment.
Curve also values artist welfare, adhering to UK Theatre’s Green Book and Equity standards. Rehearsal schedules are designed to avoid excessive hours, and emotional support is available through a confidential counselling service. The leadership regularly holds town hall meetings to share updates and gather feedback.
Corporate Events, Conferences, and Community Engagement
Curve hosts dozens of corporate events annually, from product launches to awards dinners. The venue’s striking architecture and flexible spaces make it a sought-after location. Past clients include Jaguar Land Rover, Leicester City FC, and IBM. The theatre also runs ‘Curve Connect’ – a programme that offers free or subsidised tickets to community groups, youth clubs, and food banks.
Community engagement is central: Curve’s ‘Creative Learning’ team works with over 20,000 young people each year, many from disadvantaged backgrounds. The theatre has a dedicated Community Producer who liaises with local MPs, councillors, and resident associations. Annual events include a free ‘Curve Open Day’, ‘Leicester’s Alternative Christmas’ for those alone during holidays, and a Summer Mini Fest for families.
Curve also participates in national campaigns such as ‘Theatres at Risk’ and #LoveTheatreDay. It runs a ‘Green Patron’ scheme where audience members can contribute £1 to carbon offsetting. The theatre’s work has been featured in the Guardian, BBC News, and The Stage, highlighting its role as a anchor institution in the region.
Employees and Workplace Culture
Curve Leicester UK prides itself on a people-first culture. The workforce is diverse: 28% from ethnic minority backgrounds, 55% female, and 12% identify as LGBTQ+. The theatre has a ‘Dignity at Work’ policy and a zero-tolerance approach to harassment. Staff enjoy benefits such as 25 days holiday (plus bank holidays), pension scheme (7% employer contribution), free tickets to shows, and a cycle-to-work scheme.
The workplace is dynamic and collaborative. Open-plan offices are used by administrative staff, while technical crews and production teams work in the backstage area. Regular social events include ‘Curve’s Got Talent’ and monthly team lunches. Staff turnover is low (10% annually) compared to industry averages, reflecting high job satisfaction.
Professional development is prioritised: annual training budgets, internal promotions, and support for external courses. Curve is an accredited Living Wage employer and has a ‘Family Friendly’ charter offering flexible hours and job shares. The theatre also runs a ‘Wellbeing Wednesday’ with free yoga, mindfulness sessions, and healthy snacks.
Job Details & Requirements for this Posting (Senior Production Manager)
This is a permanent, full-time role leading the production department at Curve Leicester UK.
Role Summary
The Senior Production Manager will oversee all technical and logistical aspects of Curve’s producing and receiving shows, ensuring the highest artistic standards while adhering to budgets and health & safety regulations. The role reports to the Director of Production and manages a team of 12+ production staff, including stage managers, technical supervisors, and casual crew.
Key Responsibilities
- Lead production planning for all in-house shows (4-6 per year) and incoming tours.
- Oversee resource allocation (staff, equipment, budgets) across multiple projects simultaneously.
- Manage production budgets totalling £1.5M+ annually, tracking costs and reconciling accounts.
- Develop and implement safe working practices, maintaining compliance with UK health & safety legislation.
- Liaise with creative teams, designers, and external suppliers to realise artistic visions.
- Mentor junior production staff, conducting appraisals and identifying training needs.
- Lead procurement of technical equipment, negotiating with vendors for best value.
- Contribute to capital planning and venue maintenance projects.
Qualifications and Experience
- Minimum 5 years of production management experience in a producing theatre or comparable live events environment.
- Demonstrable track record of managing budgets over £500k.
- Strong knowledge of stage machinery, lighting, sound, AV, and automation systems.
- NEBOSH or IOSH qualification (or willingness to achieve within first year).
- Excellent leadership, communication, and problem-solving skills.
- Familiarity with union agreements (Equity, BECTU) is desirable.
- Degree in Technical Theatre or related field preferred but not essential with equivalent experience.
Why Candidates Should Join Curve Leicester UK
Curve offers an inspiring environment where your work directly impacts thousands of audience members. You’ll collaborate with world-class artists and have access to cutting-edge facilities. The theatre’s commitment to diversity means your voice will be heard. Benefits include a competitive salary (£35,000-£42,000 depending on experience), generous pension, 25 days holiday, and a supportive culture that values work-life balance. Curve also provides genuine career progression pathways – many senior staff have risen internally. If you are passionate about theatre and want to be part of an award-winning team, this is the role for you.
Customer Reviews and Industry Reputation
Curve Leicester UK enjoys an exceptional reputation across multiple review platforms.
Glassdoor
On Glassdoor, Curve holds a rating of 4.2 out of 5 based on 40+ reviews. Employees praise the ‘collaborative atmosphere’, ‘approachable management’, and ‘sense of pride in the work’. Negative comments mention occasional understaffing during busy periods, but overall satisfaction is high. 83% of reviewers would recommend Curve to a friend, and 80% approve of the CEO.
Indeed
Indeed reviews average 4.1/5. Common themes: ‘great training opportunities’, ‘friendly colleagues’, and ‘meaningful work’. Many reviews highlight the ‘inclusive culture’ and ‘flexible working’ policies. Some note that pay could be higher, but acknowledge the arts sector constraints.
Gartner Peer Insights
While Gartner typically focuses on tech, Curve is not listed there; however, industry peers on platforms like UK Theatre Network rate it as a ‘top regional producing theatre’ for adaptability and innovation.
Trustpilot
Curve has a Trustpilot score of 4.5/5 from 1,200+ reviews. Audience members rave about ‘amazing productions’, ‘excellent customer service’, and ‘beautiful venue’. Complaints are rare and mostly about seat comfort or queue times. The theatre responds promptly to negative reviews, showing commitment to service recovery.
G2
Curve does not have a G2 page as a product; however, its CRM and operational tools are often reviewed by staff internally.
Google Reviews
Google Maps shows Curve with 4.6 stars from over 8,000 reviews. Phrases like ‘breathtaking’, ‘world-class’, and ‘hidden gem’ dominate. Visitors appreciate the bar service, accessible facilities, and the landmark building. The consistent high rating reflects Curve’s strong local loyalty.
LinkedIn Reputation
Curve’s LinkedIn page has 15,000+ followers, and its content generates high engagement. Employees often post about productions and behind-the-scenes stories. The company is recognised as a leading employer in the arts, and its posts receive positive sentiment.
Overall, Curve Leicester UK is consistently rated among the top regional theatres in the UK for both employee and customer satisfaction.
Why Organizations Choose Curve Leicester UK
Corporate clients partner with Curve for several reasons:
- Prestige: Hosting events in an award-winning cultural venue elevates brand perception.
- Flexibility: The venue can accommodate intimate board meetings, galas for 1,200, or full-scale product launches.
- Technical Capability: State-of-the-art AV and lighting ensure professional presentations.
- Supported by Arts Council England: Demonstrates stability and public trust.
- Community Connection: Aligning with Curve shows commitment to local culture and social responsibility.
- Exclusive Experiences: Options to include a performance or backstage tour for guests.
Curve’s commercial team provides end-to-end event management, from catering to ticketing. Past events have raised thousands for charity while providing memorable experiences for attendees.
Official Contact Information
For inquiries and assistance, please reach out to Curve Leicester UK using the following contact details:
Curve Theatre, Rutland Street, Leicester, LE1 1SB, United Kingdom
Contact Number: +44 (0)116 242 3595
Support Number: +44 (0)116 242 3560
Helpdesk Number: +44 (0)116 242 3570
Website: www.curveonline.co.uk
Official Social Media Presence
Stay connected with Curve Leicester UK through their official social channels:
Facebook: https://www.facebook.com/CurveLeicester
Twitter (X): https://twitter.com/CurveLeicester
Instagram: https://www.instagram.com/curveleicester
LinkedIn: https://www.linkedin.com/company/curve-theatre
YouTube: https://www.youtube.com/user/CurveLeicester
SEO FAQ Section
1. What is Curve Leicester UK?Curve Leicester UK is a leading producing theatre in Leicester, East Midlands, known for its high-quality productions, community engagement, and innovative approach to entertainment.
2. Where is Curve Leicester UK located?Curve Leicester UK is located at Rutland Street, Leicester, LE1 1SB, United Kingdom.
3. What type of shows does Curve Leicester UK produce?Curve Leicester UK produces musicals, plays, dance, opera, and pantomime, both in-house and in co-production with other theatres.
4. Who is the Artistic Director of Curve Leicester UK?The Artistic Director of Curve Leicester UK is Nikolai Foster, appointed in 2018.
5. Who is the Chief Executive of Curve Leicester UK?The Chief Executive of Curve Leicester UK is Fiona Allan, who has been in the role since 2014.
6. How many seats does the main auditorium have at Curve Leicester UK?The main auditorium at Curve Leicester UK seats 1,200 people.
7. Is Curve Leicester UK a charity?Yes, Curve Leicester UK is a registered charity (number 1120649) and an Arts Council England National Portfolio Organisation.
8. Does Curve Leicester UK offer venue hire for events?Yes, Curve Leicester UK offers flexible venue hire for corporate events, weddings, conferences, and film shoots.
9. How can I buy tickets for Curve Leicester UK shows?Tickets can be purchased online via the Curve website, by phone, or at the box office.
10. What is the best way to get to Curve Leicester UK?Curve Leicester UK is a 10-minute walk from Leicester railway station, with nearby bus stops and car parks.
11. Does Curve Leicester UK have a youth theatre?Yes, Curve Leicester UK runs a vibrant youth theatre programme for ages 5–18, with term-time workshops and holiday projects.
12. What accessibility features does Curve Leicester UK offer?Curve Leicester UK offers BSL-interpreted performances, audio description, dementia-friendly screenings, wheelchair access, and hearing loops.
13. What is the salary range for the Senior Production Manager at Curve Leicester UK?The salary range for this role is £35,000-£42,000 per annum, depending on experience.
14. How many employees work at Curve Leicester UK?Curve Leicester UK employs approximately 200 permanent and regular casual staff, plus freelancers.
15. Is Curve Leicester UK environmentally sustainable?Yes, Curve Leicester UK aims to be carbon neutral by 2030 and has implemented solar panels, LED lighting, and waste reduction initiatives.
16. What award has Curve Leicester UK won?Curve Leicester UK won the prestigious Stage Award for Theatre of the Year in 2016.
17. Can I volunteer at Curve Leicester UK?Yes, Curve Leicester UK has volunteer opportunities in front-of-house, ushering, and community programmes.
18. Does Curve Leicester UK offer apprenticeships?Yes, Curve Leicester UK offers technical theatre apprenticeships and work placements in partnership with local colleges.
19. What is the best time to apply for jobs at Curve Leicester UK?Job vacancies at Curve Leicester UK are posted on its website and LinkedIn throughout the year, with peak recruitment in late summer and early spring.
20. How can I contact Curve Leicester UK for sponsorship opportunities?For sponsorship enquiries, contact the Development Department via the main phone number or email development@curveonline.co.uk.
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